My parents called me Saturday to tell me they?d just seen a car decal that reminded them of my frequent posts about public ridiculousness. Signs with typos, for example. The decal they saw was as follows:
Is nothing sacred? I have seen several of these ?support? ribbons recently. Gems like:
It is truly ridiculous. The worst part is that some of the things they “advertise” are worthy causes ? Autism Awareness, Breast Cancer Awareness, etc. Unfortunately, most of them are a joke.
I wonder if anyone could have foreseen the bastardization of the yellow ribbon. It?s sad, really. Something that once symbolized patriotism, loyalty and support ? is now something people use as a punch line. Honestly, we should see these things coming. Our culture is getting better and better at exploiting creative thinking. We are a society of catch-phrases and clich?s. Remember ?Got Milk??. This was award-winning brilliance ? a highly successful, long-running ad campaign. But leave it to Americans –we just can?t appreciate originality ? we MUST manipulate it. So now we have everything from ?Got Beer?? to
It?s sick, I tell you. Same deal with the Livestrong bracelets. Now this was a genius idea. Team up with Nike ? raise money for cancer research ? do wonders for the popularity of cycling ? become an integral part of pop culture? Cue the knock-offs. Every color of the rainbow, reading anything from ?Go Hogs? to ?Class of 2007 Rulz?. The whole thing is eerily reminiscent of the WWJD? bracelet fad from the 90s.
We should do more to preserve creativity and innovation. There are truly original thinkers out there being squeezed out by predictability and greed.
I?m sure someday in the not-too-distant future, the Society of People Who Decide Things will secretly declare an end to the ribbon car-magnet trend. They?ll put them in a drawer next to their Trapper Keepers and Doc Martens and replace them with? something else. I can?t wait.